Beehiiv Newsletter Platform

Overview

Beehiiv is a comprehensive newsletter platform and content operating system designed for creators, publishers, and brands who want to build, grow, and monetize their email audiences. Launched in 2021, beehiiv has rapidly become one of the most popular newsletter tools, trusted by over 19,000 customers including major publishers like The Ringer, Vice, Texas Tribune, Arnold Pump Club, and Blockworks.

What sets beehiiv apart is its all-in-one approach that combines powerful newsletter creation tools with built-in monetization features, growth mechanics, and advanced analytics. Unlike traditional email marketing platforms, beehiiv is specifically optimized for content creators and publishers who want to build sustainable businesses around their newsletters.

Newsletter Creation & Content Tools

Beehiiv provides an intuitive drag-and-drop email editor that makes it easy to create beautiful, mobile-responsive newsletters without any coding knowledge. The platform includes a growing library of professionally designed templates that can be customized to match your brand, or you can build completely custom designs using the flexible editor.

The editor supports rich media embedding, including images, videos, GIFs, polls, and social media posts, allowing you to create engaging content that goes beyond simple text emails. You can also use custom HTML for complete design control, and beehiiv automatically ensures your emails look great on all devices.

One of beehiiv's standout features is its no-code website builder, which automatically generates a beautiful, SEO-optimized website for your newsletter. Every newsletter issue is published to your website, creating an archive of content that drives organic traffic and helps with subscriber acquisition. The website is fully customizable and can serve as a standalone publication platform.

Built-In Monetization

Beehiiv's monetization features are among the most comprehensive in the newsletter space:

• Built-in Ad Network: Connects publishers with premium advertisers, making it easy to generate revenue without hunting for sponsors yourself. Available on Scale plan and higher, beehiiv handles all ad sales and insertion.
• Paid Subscriptions with 0% Take Rate: On Scale plans and above, you keep 100% of subscription revenue (minus standard payment processing fees), significantly better than competitors like Substack who take 10%.
• Multiple Subscription Tiers: Create tiered pricing, offer premium content, and sell one-time digital products.
• Referral Program: Turn your readers into growth partners by rewarding them for referring new subscribers. Set up tiered rewards, track performance, and automate the entire process.
• Boosts Network: Connect with beehiiv's recommendation network for cross-promotions with other newsletters in your niche.

Advanced Growth & Distribution

Growing your newsletter is built into every aspect of beehiiv. The platform provides embeddable signup forms, popup forms, and website widgets that you can place anywhere on your website or blog. Forms are fully customizable and designed to maximize conversions.

The recommendation network (Boosts) is a unique feature that leverages beehiiv's entire community of publishers. When readers finish one newsletter, they're shown recommendations for similar content, creating a network effect that drives subscriber growth across the platform. This feature alone has generated millions of new subscribers for beehiiv publishers.

Beehiiv also includes sophisticated segmentation tools that let you divide your audience based on:

• Subscriber behavior and engagement
• Demographics and location
• Custom fields and tags
• Reading history and preferences

Email Automation & Workflows

Beehiiv's automation capabilities help you deliver the right content at the right time. You can create welcome series for new subscribers, drip campaigns for onboarding, and behavioral triggers based on subscriber actions. RSS-to-email functionality allows you to automatically send newsletters based on your blog or podcast feed.

The automation builder is visual and intuitive, letting you create complex workflows without technical expertise. You can add delays, conditional logic, and multiple paths based on subscriber behavior.

Beehiiv AI

Available on Scale and Max plans, beehiiv AI is an advanced writing assistant that helps you create content faster and more effectively. The AI can help you write entire newsletter sections, improve existing copy, generate subject lines, and even translate content into multiple languages.

The AI is trained specifically for newsletter writing, understanding the unique voice and structure that makes email content engaging. It works directly within the editor, providing suggestions and completions as you write.

Analytics & Insights

Beehiiv provides comprehensive analytics that go far beyond basic open and click rates:

• Subscriber Growth Trends: Track how your audience is growing over time
• Engagement Metrics: Detailed open rates, click rates, and engagement scores
• Referral Performance: See which readers are driving the most growth
• Revenue Tracking: Monitor ad revenue, subscription income, and referral ROI
• Geographic & Device Data: Understand where your readers are and how they engage
• 3D Analytics: Stunning visual representations of newsletter performance

You can track individual subscriber journeys, see which content resonates most with your audience, and identify your most engaged readers.

Deliverability & Infrastructure

Beehiiv takes email deliverability seriously, with automatic SPF/DKIM setup, bounce management, and spam testing built into the platform. You can send from custom domains to improve brand recognition and deliverability. Max plan subscribers get dedicated IP addresses for complete control over their sender reputation.

The platform's infrastructure is built to scale, handling unlimited sends even on the free plan. Beehiiv uses enterprise-grade email infrastructure to ensure your newsletters reach inboxes reliably, with industry-leading delivery rates.

Collaboration & Team Management

For publications with multiple contributors, beehiiv offers team collaboration features including multiple user seats, role-based permissions, and workflow management. The Max plan includes unlimited seats, making it easy to build a full editorial team.

You can manage multiple publications from a single account, each with its own branding, content, and subscriber base. This is perfect for media companies or agencies managing newsletters for multiple clients.

Integrations & API

Beehiiv integrates with popular tools including Zapier, WordPress, Shopify, and major social media platforms. The platform also provides a comprehensive REST API for developers who want to build custom integrations or automate workflows.

Webhook support allows you to trigger actions in other systems based on subscriber events, creating powerful automation possibilities across your entire tech stack.

Pricing & Value

Beehiiv offers exceptional value with a generous free Launch plan that includes up to 2,500 subscribers with unlimited sends, the no-code website, and core features. This makes it easy to start and grow your newsletter without upfront investment.

The Scale plan at $43/month (or $517/year) unlocks advanced features including the ad network, Boosts growth network, 0% subscription take rate, AI writing assistant, email automations, and advanced analytics. This plan is designed for growing publications looking to monetize.

The Max plan at $96/month (or $1,151/year) adds the ability to remove beehiiv branding, unlimited team seats, podcast website hosting, audio newsletters, and priority support. It's ideal for professional publishers and media companies.

For publications with over 100,000 subscribers, beehiiv offers Enterprise plans with custom pricing, dedicated IP addresses, API access, premium integrations, and dedicated account management.

Who Should Use Beehiiv

Beehiiv is ideal for content creators, publishers, media companies, and brands who are serious about building and monetizing a newsletter audience. It's particularly well-suited for:

• Independent creators looking to build a sustainable business around their content
• Publishers who want to monetize through ads, subscriptions, or both
• Media companies managing multiple newsletter properties
• Brands looking to build owned audience channels
• Anyone transitioning from another newsletter platform who wants better monetization

The platform's focus on growth and monetization makes it especially appealing for creators who view their newsletter as a business, not just a communication channel.