Teachable

Teachable is a comprehensive online course platform trusted by over 150,000 creators worldwide to build, market, and sell educational content at scale. Part of Hotmart Company—the #1 global leader in the creator economy—Teachable powers education businesses that have collectively earned over $10 billion and served more than 100 million students across 180 countries.

What sets Teachable apart is its philosophy that student success drives business success. Unlike platforms that focus solely on content delivery, Teachable provides an integrated ecosystem designed for both learner engagement and sustainable business growth. The platform handles everything from course creation and student management to payments, taxes, and marketing—letting educators focus on what they do best: teaching and transforming lives.

Multiple Product Types for Diverse Learning Models

Teachable recognizes that modern learners want choice in how they engage with education. The platform supports four distinct product formats, each optimized for different teaching styles and revenue models:

• Online Courses: Traditional structured learning with video lessons, quizzes, drip content scheduling, and mobile access through dedicated iOS and Android apps
• Coaching Programs: One-on-one or group coaching sessions with integrated scheduling, payment management, and client relationship tools
• Digital Downloads: Sell templates, guides, worksheets, and other resources students can instantly access and use
• Memberships: Build recurring revenue with flexible subscription models and community features that foster long-term student relationships

This versatility means creators can diversify revenue streams without managing multiple platforms. A language teacher might offer structured courses for beginners, one-on-one coaching for advanced students, downloadable grammar guides, and a membership community for continuous practice—all within a single Teachable school.

AI-Powered Course Creation That Saves Hours

Creating quality educational content is time-consuming. Teachable's AI Hub includes three powerful automation tools that dramatically reduce production time while maintaining educational quality:

The Course Starter feature generates ready-to-use curriculum in seconds based on your expertise area. Simply describe your topic, and Teachable's AI creates a structured outline with bite-sized learning modules, letting you jump straight to recording content rather than staring at blank pages. The Quiz Generator transforms your course material into engaging assessments that naturally complement your content, reinforcing learning without requiring you to manually craft questions.

Perhaps most powerful is Automatic Subtitles & Translations in up to 70 languages. Record once in your native language, and Teachable can expand your potential audience from thousands to millions by making content accessible globally. This isn't just about translation—it's about truly democratizing education and unlocking international markets that were previously out of reach.

The Modern Student Experience

Today's learners expect Netflix-level user experiences. Teachable delivers with an intuitive student dashboard that makes finding, accessing, and progressing through courses effortless. Students can learn anywhere through dedicated mobile apps for iOS and Android, with full offline access for learning on the go.

Drip content scheduling lets you release lessons gradually, maintaining engagement over weeks or months rather than overwhelming students with everything at once. Built-in quizzes with auto-grading provide immediate feedback, while completion certificates give students tangible proof of their achievements to share with employers or on social media.

The platform's community features—including lesson comments, discussion forums, and private messaging—transform solitary learning into social experiences. Students can ask questions, share insights, and connect with peers, dramatically improving completion rates and satisfaction.

Course Building: Powerful Yet Intuitive

Teachable's drag-and-drop course builder makes creating professional courses surprisingly simple, even for non-technical creators. Upload video, audio, PDFs, presentations, or text-based content with no file size limits. Embed content from YouTube, Vimeo, Google Drive, or dozens of other platforms to leverage existing resources.

Course design templates provide professional starting points, while version control lets you update content without fear—you can always roll back changes if needed. The built-in code editor (available on Starter plan and above) gives advanced users complete customization control, while beginners can create beautiful courses without touching a line of code.

Unlimited video hosting is included across all plans, with Teachable's content delivery network ensuring fast playback globally. No worrying about bandwidth limits or hosting costs—upload as much educational content as your students need.

Business Operations on Autopilot

Running an education business involves considerable administrative overhead. Teachable automates the operational headaches that bog down many course creators:

• Global Tax Handling: Automatic calculation, collection, and filing for U.S. sales tax, VAT, and GST across 180+ countries—potentially saving thousands in accounting fees
• Automated Tax Payouts: If you run an affiliate program, Teachable handles tax forms and payments to affiliates automatically
• Payment Processing: Built-in integration with Stripe and PayPal accepts credit cards, debit cards, and digital wallets in multiple currencies
• Student Management: Bulk import students, manage enrollments, track progress, and handle refunds from a centralized dashboard
• Assisted Migration: Moving from another platform? Teachable's team helps transfer courses, students, and content with white-glove onboarding

This automation isn't just about convenience—it's about scalability. Creators report being able to manage schools with 10,000+ students without hiring administrative staff, because Teachable handles the operational complexity.

Growth Tools Built Into the Platform

Many course platforms force you to purchase expensive third-party tools for marketing and sales optimization. Teachable includes these conversion-focused features natively:

Automated upsells and order bumps let you offer complementary products during checkout, increasing average transaction value by 20-40%. Cross-promotional tools suggest relevant courses to existing students directly in their dashboard, driving repeat purchases.

Flexible pricing options include one-time payments, subscriptions, payment plans, and "pay-what-you-want" models. Create coupons with advanced rules—percentage discounts, fixed amounts, free trials, limited-time offers, or student-specific codes. Abandoned cart recovery emails automatically follow up with students who started but didn't complete checkout.

The integrated affiliate program (Builder plan and above) transforms your students into marketers. Set commission rates, provide affiliate tracking links, and Teachable handles payment processing and tax compliance for your affiliates—all without third-party tools.

Your Brand, Your Platform

Teachable offers progressively more customization as your business grows. All plans include custom domain support, so students learn at yourdomain.com rather than a Teachable subdomain. The Growth and Advanced plans add white-label branding, removing all Teachable references for a fully branded experience.

Custom admin permissions let you bring on team members with specific roles—content creators, student support, financial managers—without giving everyone full access. Single Sign-On (SSO) with SAML and OIDC is available on the Unlimited enterprise plan for seamless integration with corporate learning systems.

Marketing and Sales Infrastructure

Teachable provides the essential tools to drive discovery and conversions without requiring separate marketing platforms:

• Sales Page Builder: Create high-converting landing pages with customizable templates, testimonials, video previews, and FAQ sections
• Built-in Email Marketing: Send broadcast emails, automated sequences, and course announcements directly from Teachable
• Course Bundles: Package multiple courses at a discounted price to increase perceived value
• Embeddable Buy Buttons: Sell courses from your existing website, blog, or social media with simple embed codes
• SEO Optimization: Built-in meta tags, structured data, and search-friendly URLs help students discover your courses organically
• Free Course Preview: Let prospects sample lessons before purchasing to reduce hesitation

Advanced reporting and analytics provide insights into student behavior, revenue trends, and marketing performance. Track which traffic sources convert best, identify where students drop off, and make data-driven decisions about content and pricing.

Integration Ecosystem

While Teachable is comprehensive, it plays well with other tools in your business stack. Native integrations connect with Zapier (linking to 5,000+ apps), Google Analytics, Meta Pixel, Google Tag Manager, Segment, and popular email platforms like Mailchimp, AWeber, and ConvertKit.

Webhooks and REST API enable custom integrations for technical users. Zoom integration lets you host live classes directly within courses. Unsplash and Google Drive connections make adding professional images and files seamless. The Advanced and Unlimited plans remove API rate limits, enabling sophisticated automations and custom workflows.

Flexible Pricing for Every Stage

Teachable's transparent pricing structure scales with your business without surprising you with hidden fees. All paid plans include zero transaction fees—a massive advantage over competitors that take 5-10% of every sale.

The Starter Plan ($29/month annually) removes transaction fees but limits you to 1 published product and 100 students—ideal for testing an idea. The Builder Plan ($69/month) is the most popular, supporting 5 published products with unlimited students, plus critical features like email marketing, affiliate programs, and certificates.

As your school grows, the Growth Plan ($139/month) expands to 25 products with white-label branding, free subtitle translation, and custom admin permissions. The Advanced Plan ($309/month) supports 100 products with priority support and unlimited integrations. Enterprise creators can contact sales for Teachable Unlimited, which includes dedicated account managers, SSO, sandbox environments, and priority SLA-based support.

All plans offer 7-day free trials and 30-day money-back guarantees, letting you test the platform risk-free. Annual billing saves 22% compared to monthly pricing.

Support When You Need It

Learning to use an education platform shouldn't itself require a course. Teachable provides comprehensive documentation, video tutorials, and Teachable University—a free resource library teaching course creation best practices. The Launch Accelerator program offers structured guidance for new creators.

Email support is available on all plans, with live chat support starting at the Builder level. Growth and Advanced plans receive priority support with faster response times. Unlimited plan subscribers get a dedicated success manager who proactively helps optimize your school's performance and provides strategic guidance.

Success Stories: Proven at Scale

Teachable's effectiveness shows in creator testimonials. Dan George of FlightInsight scaled from a few dozen students to over 10,000 pilots worldwide, with courses running 24/7 across every time zone. Leila Gharani of XelPlus Academy serves students from 188 countries, with Teachable handling complex international tax compliance automatically.

Razvan Ciobanu of Voxyde emphasizes the platform's reliability: "Teachable delivers excellent uptime... that peace of mind is invaluable." Anna Geiger has used Teachable since 2017 and calls it "a major revenue generator for my business... hands down the best for me and my students."

These aren't rare success stories—they're typical outcomes when creators combine expertise with a platform built for sustainable growth.

Who Should Choose Teachable?

Teachable excels for creators who:

• Want to own their audience and brand rather than being lost in a marketplace
• Need flexible product types beyond just courses (coaching, memberships, downloads)
• Sell internationally and want automated tax compliance
• Value student experience and community features
• Plan to scale beyond hobby-level income
• Prefer all-in-one platforms over managing multiple tools

It's particularly strong for professional educators, business consultants, creative professionals, and B2B training providers who need reliability, scalability, and features that support serious education businesses rather than just content hosting.

The Teachable Advantage

In a crowded online course market, Teachable differentiates through three core strengths: comprehensive features without complexity, automation that scales with you, and student-first design that drives completion and satisfaction.

You're not just getting a place to upload videos—you're accessing an entire business infrastructure built specifically for education. The platform handles payments, taxes, marketing, student management, and compliance while you focus on creating transformative learning experiences.

With over a decade of experience, backing from Hotmart's global infrastructure, and a track record of helping creators earn billions, Teachable has proven it can support education businesses from first sale to industry leadership. Whether you're launching your first course or scaling an established academy, Teachable provides the foundation for sustainable educational entrepreneurship.